Published by : Matt Gerchow

Eric Carter shares how he started a $2 million dollar recurring revenue business by over-delivering for one of his customers.
Eric Carter shares how he started a $2 million dollar recurring revenue business by over-delivering for one of his customers.

Eric Carter breaks down how he founded Approach Technology as the IT leader in the construction and architecture niche. His story is awesome. He provides details on how he began this company by over-serving one of his customers. His servers are some of the fastest we’ve ever seen. Listen close as he explains why you have to take risks when…

Patrick Stiles Gives Advice For Newbies As He Travels The World
Patrick Stiles Gives Advice For Newbies As He Travels The World

Patrick Stiles opens up about how he travels the world and builds his supplement business. In addition he gives advice to the new marketers about choosing niches, finding their specialty and following scalability. Transcription Matt: Okay here we are, live on the internet once again. I’m sitting here with Patrick Stiles who’s in the health supplements industry. How’re doing Patrick?…

Kevin Milani Talks Paid Traffic Tips For Beginners
Kevin Milani Talks Paid Traffic Tips For Beginners

In this video Kevin Milani talks traffic. We had a great chat on a warm but cool Austin afternoon. Kevin is new to Austin and has been spreading his wealth of traffic knowledge like peanut butter all over this town. Transcription Matt Gerchow: We’re live here in Austin, Texas, I’ve got Kevin Milani on the line with us. How are…

So Trump, Obama and the Pope all have blogs…
So Trump, Obama and the Pope all have blogs…

Trump started blogging for his campaign Obama blogged for free health care and gay rights …and the Pope was blogging his memoirs They would all have been better off using NicheBuilder to do keyword research, build their WordPress blogs and use the content authors within Nichebuilder… Okay, you see here, this is what “newsjacking” is all about. NewsJacking is a…

Guaranteed Business Model for Online Marketing
Guaranteed Business Model for Online Marketing

You’ve probably been pitched such garbage from internet marketers claiming this formula and that formula are the guaranteed path to success…and it’s funny because by law today you are entitled to your money back, but not entitled to success. Are There Really Any Shortcuts?

Lead Magnets – The Most Powerful Strategy for New Customers
Lead Magnets – The Most Powerful Strategy for New Customers

How to Make a Lead Magnet or Offer Magnet Attracting customers is like attracting the hot guy or girl from across the room. No one tells you exactly how to do it, but you know the more attractive you are, the better chance ‘something’ is going to happen. Same goes for business. You have to make your business attractive to…

What The Hell Do I Blog About?
What The Hell Do I Blog About?

Getting started as a blogger, you start to think of different things… The first one probably being, what the #$%^ (bleep) do I write about? Writers block can find itself in the blogging world as “bloggers block”. This is that frustrating feeling that you don’t know what to write about. So let’s solve this problem… The Brain Dump The first…

Here’s Why You Shouldn’t Ask For Sales On The First Date!
Here’s Why You Shouldn’t Ask For Sales On The First Date!

Wooing your customer is a complicated and lengthy process. You can’t and shouldn’t do it overnight. I’m going to be using the example of dating here to show an analogy between customer sales-cycle and the dating to marriage relationship cycle. When you meet someone, as men, we are often tempted to race for the finish line. To get them into…

How to Handle Refunds
How to Handle Refunds

First of all, nobody likes refunds. Nobody wakes up in the morning and says, “You know what I hope I see when I first look at my email today…A REFUND! Happy joy! Fun!” Inevitably, refunds are part of the online course/product world. Having a guarantee on your online course is critical to success (my suggestion is a 30-day money back guarantee) because…